Wait, before you bounce

Grab the free 22-Point Bay Audit Checklist.

The exact diagnostic Ankur runs on every strategy call. Score your shop in 5 minutes, find the leaks yourself.

22 specific checks
Scoring framework
Plain PDF, no opt-in wall
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Now onboarding 3 detail shops for the Q3 cohort. Limited by setter capacity.
For detail shops, mobile detailers, ceramic / PPF / tint

Booked calendars
for serious detail shops.

We've worked with 500+ detail shops across the US. We run the ads, the setter desk, and the booking system that fills your bay. Apply for a free strategy call.

Watch reviews
Free 30-min call
Ankur runs every call
No pitch unless asked
Watch first · 4 min
detailersleads.com / how-it-works

Ankur · 4 minutesHow we book detail shops solid, in plain English.

Keep watching

Unlock the rest of Ankur's breakdown

Quick name and email so we can send you the recording + the audit checklist.

● LIVE  247 shop owners watching now 4:14 · HD
Trusted by detail shops in 32 US states
Mirror Finish
Detail Co
Pristine Auto
Ceramic Pros
Mobile Detail
Auto Spa
Results across 500+ detail shops · last 24 months

What happens when an agency actually picks up the phone.

Speed-to-lead under 5 minutes. Deposits before every slot. No-shows down to 4%. The numbers below are what shows up when the boring stuff gets done.

0+
Detail shops served
Across 32 US states
0m
Avg lead response
Industry: 4 to 9 hours
0%
Show-up rate
Industry: 68 to 72%
0
Active client shops
Onboarding 3 new this month
The DetailersLeads Engine™

Five systems. One outcome.

Not "we run ads." A complete booking machine, built from running it for 500+ detail shops.

1

Ad Engine

Meta + Google ads, detail-specific creative, managed daily.

Live in 7 days
2

Setter Desk

Bilingual humans call every lead in under 5 min. Recorded.

EN + ES
3

Deposit Lock

$49 refundable deposit locks the slot. No-shows die.

4% no-show
4

Reactivation

Dead leads from your CRM mined and pulled back monthly.

7 to 11% recovered
5

Review Pump

Auto-request Google reviews after every service. Ranking compounds.

Cheaper ads next month
The problem

Why detail shops stay stuck.

Same four patterns in every shop we've audited. See which one is leaking yours the hardest.

01

Leads come in. They don't book.

You spend on ads. The leads land. By the time anyone calls back, they've already booked your competitor.

02

3 in 10 booked cars no-show.

Empty bay. Prepped chemistry. Paid tech. You eat the gap, every single week.

03

Spanish-speaking leads vanish.

30% of US detail demand is Hispanic. Most shops can't respond in Spanish. The customer ghosts.

04

Your CRM is full of dead leads.

800 names sitting there. Nobody follows up. 7 to 11% would book if someone called.

The free strategy call

Three concrete leaks
in your booking funnel.

Ankur runs every audit personally. 30 minutes. No pitch unless you ask for one.

01

3 named leaks

Specific, prioritized by dollar impact on your shop.

02

Booking math

Live calc on your existing ad spend and close rate.

03

Punch list

Concrete fixes you can run yourself if you want.

04

Honest yes / no

Are we a fit? You'll know on the call. No follow-up sequence.

A
The Honest Audit Promise · signed by Ankur

If we don't surface 3 specific booking leaks in your shop within 30 minutes, you walk away with the call recording + the 22-point Bay Audit Checklist for free. No follow-up. No pitch. No bullshit.

— Ankur Mittal, Founder

60-second application · Ankur reviews each personally

The math · interactive

What are you leaking right now?

Drag the sliders to your real numbers. We'll show you what a fixed booking system would do to them.

Your shop's monthly leak

Based on industry-standard close-rate uplift after speed-to-lead, deposits, and reactivation are wired in.

Napkin math
60
15%
$350
Monthly revenue you're leaking
$15,750
From leads you already paid to acquire
New monthly revenue
$21,000
Annual leak
$189,000
New bookings / mo
28 → 60
Lift assumption
2.1× (conservative)
One example · verifiable on the call

14 to 88 bookings in 60 days.

Same ad spend. Different system. Marcus's Phoenix shop went from half-empty by Wednesday to booked solid by week three.

3-bay shop · Phoenix AZ

From half-empty calendar to booked solid by Wednesday.

Ceramic + full detail · 4 employees

M
Marcus R.
Owner · 11 years detailing

We were spending $4K/month in Google ads and our calendar was still half-empty by Wednesday. By week 3 my Saturdays were booked 12 cars deep, on the same ad spend.

— Marcus R., Phoenix AZ
60 days · what changed
14 → 88
Monthly bookings
32%→4%
No-show rate
$4.1K
Same ad spend
4.2 min
Lead response
Vs. the alternatives

Three options. Only one fills your bay.

If you're considering DetailersLeads, you're probably weighing two other options. Here's how we stack up.

Option 1 · DIY

You do it yourself

  • You run ads in your spare time, between bays
  • Leads sit in a CRM until you remember to call
  • No bilingual coverage, Spanish leads ghost
  • No deposit collection, 30% no-shows
  • No reactivation, dead leads stay dead
  • Your time gets pulled away from detailing
Option 2 · Generic agency

You hire a generic agency

  • $2K+/mo retainer for "ad management"
  • Leads dumped into a CRM, they don't call
  • English-only setter desk (if any)
  • No deposit infrastructure
  • Cancel anytime, except for the lock-in clause
  • Lead quality is your problem, not theirs
Option 3 · DetailersLeads

The booking system built for detail shops.

  • Ads + setter desk + deposits + reactivation in one system
  • Every lead called within 5 minutes, recorded
  • Bilingual (EN + ES) setter coverage by default
  • $49 deposit on every booking, no-shows die
  • Reactivation pulls back 7 to 11% of dead leads monthly
  • One shop per market, your competitors don't get us
Video reviews · 16 of 73 active shops

Hear it from shop owners who actually run the bay.

Real owners. Real shops. Real numbers. Unedited 60-second clips, not testimonial-actor energy.

MR · Phoenix
1:12
Marcus R.
3-Bay Shop · Phoenix AZ
"Saturdays booked 12 deep", same ad spend, week 3
SM · Tampa
0:54
Sandra M.
Mobile · Tampa Bay FL
"No-shows: 31% → 4%" in three weeks
HL · Houston
1:34
Hector L.
Mobile Fleet · Houston TX
"Hispanic market unlocked", 40% lift in 14 days
RT · Charlotte
0:48
Ryan T.
2-Bay Shop · Charlotte NC
"Three agencies before this", none booked a car
NP · San Diego
1:26
Nico P.
Solo Detailer · San Diego CA
"$14K from dead leads", reactivation engine
MD · Vegas
1:02
Mike D.
Ceramic · Las Vegas NV
"CPM dropped 40%" in first 14 days
DL · Tampa
1:18
Derek L.
Ceramic + PPF · Tampa FL
"Burned $18K, recovered in 47 days"
AK · Denver
2:04
Anita K.
5-Bay Multi-Loc · Denver CO
"Capacity dashboard" changed how we staff
JV · SA TX
0:58
Jorge V.
Mobile · 2 trucks · San Antonio TX
"Month 7 onward, by choice", kept paying
BK · Dallas
1:11
Brad K.
Multi-Location · Dallas TX
"No lock-in convinced me", clean exit terms
CR · Miami
1:42
Carla R.
Mobile · Miami FL
"Premium ceramic clients", $4-7K tickets
TM · Atlanta
0:51
Travis M.
PPF Specialist · Atlanta GA
"Calendar 3 weeks deep" by end of month one
EV · Seattle
1:36
Eric V.
Mobile Fleet · Seattle WA
"Wet-coast challenge solved", seasonal lift
PS · Austin
1:24
Priya S.
Interior-Only · Austin TX
"Niche service positioned", premium pricing
JC · Chicago
2:18
Jamal C.
2-Bay Shop · Chicago IL
"Winter never killed us", interior detail focus
LK · Portland
0:46
Luis K.
Tint Specialist · Portland OR
"Same-day quotes", closing rate doubled
The results board · pulled from client Slack channels

52 wins from this quarter alone.

A small sample of what lands in our clients' phones every week. Bookings, deposits, reviews, reactivations, all from real shops.

Jessica T. · Customer9:47 AM
Hi, I just got the SMS, confirmed for Saturday 11 AM?
Yes Jessica, full detail on the Tesla. Deposit received, slot locked ✓
Deposit collected · $49
SPayment received
$49.00
Booking deposit · Ceramic coating quote
Customer · Roberto M. · Phoenix AZ
stripe · 11:23 AM · today
New lead · 03 min ago10:14 AM
Daniel K.
Inquiry: Full detail + ceramic
Vehicle: 2023 BMW M3 · Phoenix AZ
EnglishFirst-time$650 est.
GAmanda Vasquez2 hrs ago
★★★★★
"Mirror Finish ceramic'd my Audi RS5, paint looks better than the day I drove it off the lot. Booking was painless, texted me back in literally 3 mins."
5-star · Mirror Finish Detailing
Google Calendar · Today
Detail Bay 2 · Ceramic Coating
11:00 AM to 4:00 PM CDT
Customer: Mike Donovan · 2024 Porsche 911
Notes: Coastal salt removal first. Customer has dog (interior). Deposit paid.
Sandra · Shop Owner2:13 PM
Just hit 8 deposits before lunch. Insane. 🔥
Setter desk is a different beast
Bay's filling. Keep the chemistry stocked 😎
Client win · Tampa FL
SPayment received
$49.00
Booking deposit · PPF, front end
Customer · Marcia C. · Houston TX
stripe · 3:08 PM · today
New lead · 01 min ago10:21 AM
María González
Inquiry: Detallado completo
Vehículo: 2022 Toyota Camry · Houston TX
EspañolReturning$280 est.
Hector L. · Shop Owner5:47 PM
Spanish bookings doubled this week alone
I'm not exaggerating, the bilingual setter pays for itself in 6 cars
Told you 👊
Client win · Houston TX
GThomas L.6 hrs ago
★★★★★
"Pristine Auto did paint correction + ceramic on my GT3. Six grand of work and worth every penny. The booking system was actually one of the easiest I've ever used."
5-star · Pristine Auto Detailing
Google Calendar · Tomorrow
Detail Bay 1 · Full Detail + Wax
9:00 AM to 12:00 PM PST
Customer: Sarah W. · 2021 Range Rover
Notes: Sand removal interior. Pickup at 12:30. Deposit paid.
New lead · 5 min ago12:42 PM
Brandon S.
Inquiry: Tint, all windows
Vehicle: 2024 Ford Bronco · Las Vegas NV
EnglishFirst-time$420 est.
Reactivation · Old lead11:30 AM
Hey Jim, Mirror Finish here. Saw you reached out about a ceramic back in March. We just opened a Saturday slot if it still matters?
Honestly forgot I asked. Saturday what time?
10 AM. Locking it now.
Reactivation win · 4 months later
SPayment received
$49.00
Booking deposit · Interior detail
Customer · Aisha P. · Atlanta GA
stripe · 4:47 PM · today
Mike D. · Shop Owner7:14 PM
Bay was packed all day. Tech asked me if we're hiring 😂
Watch out, that's a good problem
Client win · Las Vegas NV
GKevin Vargas1 day ago
★★★★★
"Mobile Detail came to my driveway with their truck. Did a full interior + exterior in 2 hours. Texted me before they arrived and after they left. Modern way to do this."
5-star · Mobile Detail Pros
New lead · 02 min ago8:12 AM
Christopher A.
Inquiry: Paint correction quote
Vehicle: 2020 Porsche 911 GT3 · Tampa FL
EnglishFirst-time$4,200 est.
Google Calendar · Saturday
Detail Bay 3 · Premium Ceramic 9H
8:00 AM to 5:00 PM MST
Customer: Roberto M. · 2024 G63 AMG
Notes: Full panel correction first. Deposit $49 paid. AOV $4,800.
Sandra M. · Tampa FL8:33 AM
No-show rate this month? 2%.
Deposits do the thing every time
My tech actually had a coffee this morning. He hasn't done that in 4 years.
Client win · Tampa FL
SPayment received
$49.00
Booking deposit · Mobile full detail
Customer · Jamal H. · Charlotte NC
stripe · 9:14 AM · today
New lead · 04 min ago11:08 AM
Sophia Reyes
Inquiry: PPF + ceramic combo
Vehículo: 2023 BMW iX · San Antonio TX
EspañolHigh-value$3,800 est.
GDonna F.3 hrs ago
★★★★★
"Ceramic Pros responded to my quote request in 4 minutes, at 7:30 AM. That alone won my business. Tint looks incredible."
5-star · Ceramic Pros
Setter desk · Live2:08 PM
Hi Daniel, saw your quote come in. Want to book Saturday 10 AM or Wednesday 3 PM?
Saturday. Need to bring my truck too?
Yes please, we'll do both. Locking 10 AM now.
2 cars booked · single inquiry
SPayment received
$98.00
Booking deposit · 2 vehicles · same customer
Customer · Daniel K. · Phoenix AZ
stripe · 2:14 PM · today
Google Calendar · Wednesday
Detail Bay 1 · Express Interior
3:00 PM to 5:00 PM CST
Customer: Maya L. · Honda CR-V
Notes: Kid stains on rear seats. Pet hair. Deposit paid.
Ryan T. · Charlotte NC6:51 PM
Hit my best week ever in revenue
😎
I just detailed. You did all the rest.
Client win · Charlotte NC
GMarcus T.4 hrs ago
★★★★★
"Auto Spa redid the entire interior of my 4Runner, looks brand new. Easiest booking I've done in years. Took the deposit, sent reminders, showed up on time."
5-star · Auto Spa Detailing
New lead · 03 min ago9:33 AM
Olivia P.
Inquiry: Express wash + interior
Vehicle: 2022 Subaru Outback · Denver CO
EnglishReturning$220 est.
Customer reminder · 24h before11:00 AM
Hi Sarah! Just confirming your Range Rover tomorrow at 9 AM. Reply CONFIRM or RESCHEDULE.
CONFIRM
Auto-confirm · No-show killed
SPayment received
$49.00
Booking deposit · Window tint quote
Customer · Brandon S. · Las Vegas NV
stripe · 12:48 PM · today
Google Calendar · This week
Bay capacity · 94% (Mon to Sat)
5 days · 39 of 41 slots booked
Status: Calendar near-capacity. Waitlist 4. Expand setter coverage?
GJennifer C.5 hrs ago
★★★★★
"Detail Co was the only shop that called me back the same day. The others took 3 to 4 days. Booked on the spot. Coating looks unreal."
5-star · Detail Co
New lead · 6 min ago3:55 PM
Andre B.
Inquiry: Fleet detailing, 8 vehicles
Vehicle: Sprinter vans · Dallas TX
EnglishB2B$2,800 est.
Anita K. · Multi-loc owner10:21 AM
Both locations hit 90%+ bay utilization last week
Onboarding location 3?
Already scouted it. Lease signs in two weeks.
Client win · 2 to 3 locations
SPayment received
$49.00
Booking deposit · Ceramic, coupe
Customer · Sophia R. · San Antonio TX
stripe · 5:30 PM · today
Nico P. · Solo detailer9:14 PM
Reactivation script pulled back two more this week
$840 from 'forgotten' leads
Free money. Keep running it.
Reactivation win · San Diego CA
Google Calendar · Monday
Detail Bay 2 · PPF Front Clip
9:00 AM to 6:00 PM CST
Customer: Andre B. · 2024 Audi RS6
Notes: XPEL Ultimate Plus. Customer prefers female contact. Deposit paid.
GTristan R.7 hrs ago
★★★★★
"Got tint + ceramic on my GR Corolla in one visit. The setter actually helped me decide on what to skip and what to keep. Felt like talking to a real person, not a script."
5-star · Mobile Detail Pros
New lead · 2 min ago7:48 AM
Megan H.
Inquiry: Bridal detail, 24 hr turn
Vehicle: 1967 Mustang · Nashville TN
EnglishUrgent$680 est.
Customer follow-up3:30 PM
Hey Marcus, Sarah just messaged saying she wants to add window tint to her Saturday slot. Cool with you?
Yes, add it. $390 ticket bumps to $620.
Locking it in.
Upsell · +$230
SPayment received
$49.00
Booking deposit · PPF + ceramic
Customer · Sophia P. · San Antonio TX
stripe · 8:14 AM · today
Hispanic market · Setter desk11:42 AM
Hola María, confirmamos sábado a las 9 AM para el detallado completo?
Sí, gracias! Es mi primera vez con ustedes.
Bienvenida. Te enviamos recordatorio el viernes.
Spanish booking · $280
Google Calendar · Today (live)
Bay 1: Booked · Bay 2: Booked · Bay 3: Booked
3 bays · 5 detail jobs · $1,840 day total
Status: Full day. Reschedules go to waitlist. 4 confirmed for tomorrow.
GHugo M.9 hrs ago
★★★★★
"Bilingual booking made it easy for my dad to schedule. Both detailers in town only spoke English. Pristine Auto answered in Spanish. That was the deciding factor."
5-star · Pristine Auto
New lead · 1 min ago6:14 PM
Wesley J.
Inquiry: Engine bay detail
Vehicle: 1986 Ferrari 308 · Miami FL
EnglishCollector$1,400 est.
Derek L. · Tampa FL8:51 AM
3 $5K+ ceramic jobs in the pipeline this week
I cannot keep up
High-class problem. Let's scale your tech roster.
Client win · Tampa FL
SPayment received
$49.00
Booking deposit · Express detail
Customer · Olivia P. · Denver CO
stripe · 9:38 AM · today
Google Calendar · Saturday
Detail Bay 1 · Bridal Vintage Detail
6:00 AM to 6:00 PM CST · 12hr
Customer: Megan H. · 1967 Mustang
Notes: Wedding ceremony 7 PM. Photographer at 5 PM. Deposit paid 2x.
Customer feedback · post-service4:18 PM
Just picked up the car. Speechless.
My wife thinks I bought a new one
😂 mind leaving a Google review? Link in your follow-up text.
Already done. 5 stars.
Auto review request · Worked
GAaron W.14 hrs ago
★★★★★
"Texted in for a quote at 8 PM thinking I'd hear back next day. Got a call back in under 5 minutes. Slot booked for the weekend before I went to bed."
5-star · Ceramic Pros
New lead · 04 min ago8:21 AM
Lauren D.
Inquiry: Carbon coat, paint correction
Vehicle: 2024 Lucid Air · Seattle WA
EnglishPremium$3,400 est.
Multi-location · Anita K.7:08 PM
Locations 1 and 2 both fully booked through next week
Opening location 3 next month
📈
Scaling win · 2 to 3 shops
In their words

What shop owners actually say.

★★★★★

"Three agencies before DetailersLeads. None of them booked a single car. Now I just detail. They do the rest."

R
Ryan T.
2-bay shop · Charlotte NC
★★★★★

"No-show rate went from 31% to 4%. The deposit thing felt risky. Customers don't care. Best move I've made."

S
Sandra M.
Mobile · Tampa FL
★★★★★

"Half my market speaks Spanish. I was missing 40% of inquiries. Bilingual setter fixed it in week one."

H
Hector L.
Mobile fleet · Houston TX
★★★★★

"Reactivation pulled back 23 customers I'd forgotten about. $14K of work sitting in my CRM."

N
Nico P.
Solo · San Diego CA
★★★★★

"CPM dropped 40% in 14 days. The creative was thumb-stopping. Hadn't happened with any other agency."

M
Mike D.
Ceramic · Las Vegas NV
★★★★★

"Burned $18K with my last agency. Recovered inside 47 days here. Ads were live week one."

D
Derek L.
Ceramic + PPF · Tampa FL
★★★★★

"Hit my best week ever two months in. I just detail. The booking machinery does the rest."

C
Carla R.
Mobile · Miami FL
★★★★★

"Saturday calendar 3 weeks deep by end of month one. That hadn't happened in 5 years."

T
Travis M.
PPF Specialist · Atlanta GA
★★★★★

"Running 5 bays across 2 locations. Capacity dashboard changed how we staff. Saturdays aren't chaos anymore."

A
Anita K.
Multi-Location · Denver CO
30-day kickoff

Week 1, ads. Week 4, booked solid.

Same sequence, every shop we onboard. No scope creep, no surprises.

00Week
Strategy call

Free 30-min audit with Ankur

We pull up your current booking flow, ad accounts, and CRM. Identify the 3 biggest leaks. You walk out with a concrete punch list, whether or not we work together.

Live audit
No pitch
01Week
Setup

Funnel, CRM, setter desk wired

We build your branded booking funnel, configure ad accounts, connect Stripe for deposits, wire the bilingual setter rotation. By Friday of week 1, your ads are live.

Branded funnel
Ads live
02Week
Launch

Setter calling, deposits collected

Ads run. Leads flow. Our setters call within 5 minutes, lock slots with $49 deposits. By end of week 2 most shops have 8 to 15 booked, deposit-paid appointments.

5-min SLA
Deposits live
03Week
Reactivate

Your old leads come back to life

We import your last 12 months of CRM contacts and run the reactivation sequence. 7 to 11% of dead leads book in the first 30 days. Pure margin.

CRM mined
Dead leads pulled
04Week
Optimize

Weekly review · capacity tuning

Weekly Bay Review call. Ad creative rotation, setter script tuning by service. Review pump goes on. Your Google ranking starts climbing. Next month's ad spend gets cheaper.

Weekly review
Review pump
Only
ONE
Per market

One shop per market. Your competitors don't get us.

We don't take 5 detail shops in the same city. Once you sign, we lock your metro and decline anyone else who tries to apply in your zone. That's how every active client of ours is doing it.

Ankur Mittal
Ankur Mittal
The operator behind it

Worked with 500+ detail shops.
Same problems every time.

Founder · DetailersLeads

I've spent years running paid acquisition for detail shops across the US, full detail, ceramic, PPF, tint, mobile. 500+ shops through the system. Every single one came to me with the same complaint: "the leads come in, but nothing books."

That gap, between a lead and a booked, deposited, scheduled appointment, is what DetailersLeads fixes. We run the ads because the ads have to feed the booking engine. The product is a full calendar, not a CRM full of cold names.

500+
Shops served
32 states
Coverage
73 active
Current clients
FAQ

Common questions.

Who's this for?
Detail shops, mobile detailers, and ceramic/PPF/tint operators doing $10K+ monthly revenue with the capacity to take 30+ extra appointments. If you're below that, we're not the right fit yet, and we'll tell you so on the call.
How long until I see results?
Ads usually go live in week one. First booked appointments typically land days 8 to 11. Most shops see calendar fill-up by week three.
What's the cost?
We don't publish pricing because it depends on your shop type, market, and ad budget. We'll walk you through it on the strategy call. Plain English, no surprises.
What about ad spend?
Ad spend is paid directly by you to Meta and Google. We don't markup. Minimums are scoped per shop on the strategy call.
What does "one shop per market" actually mean?
When you sign on, we lock your metro area in our CRM. If a competing detail shop applies from your zone, we decline them. Geographic exclusivity is in your engagement agreement, not a verbal promise.
How is this different from other detailing agencies?
Most agencies stop at "we got you leads." We take it further, we run the setter desk, collect deposits, kill no-shows, and reactivate old leads. The product is a booked calendar, not a list of names.
Do I have to share my CRM, ad accounts, or Stripe?
You give us delegated access, not ownership. You can revoke at any time. When the engagement ends, you keep everything.
What if I'm a solo mobile detailer?
If you're doing $10K+/mo consistently, we can work with you. Below that, the unit economics don't make sense yet, and we'll point you toward the cheaper DIY moves first.
What if the strategy call reveals we're not a fit?
It happens. Roughly 1 in 4 shops we audit aren't ready yet. Ankur will say so on the call. No follow-up sales sequence.
Can I cancel anytime?
Engagements run month-to-month after the initial period documented in your agreement. 30 days' written notice ends it cleanly. We don't ask why.
Currently onboarding 3 shops for the Q3 cohort

Your next customer is filling out a form right now.

One free 30-minute strategy call with Ankur. Three concrete leaks identified, named, prioritized. Whether or not we ever work together.

60-second application · Ankur reviews each personally